Gram called it a “Big Bluff”

Lucky for us - Grampa bought it anyway and called it:

Big Bluff Ranch

4 Generations

Sweat. Stubbornness. Listening to the land

That bluff was called. Now it’s our generational mission.

A scenic view of a rural farm landscape with rolling green hills, scattered trees, a small white barn with a metal roof, dirt roads, and distant greenhouses, with mountains in the background and clear sky.

Chicken Scratch Country

This isn't fertile ground.

Our neighbor called it "chicken scratch country."

Shallow soils. Steep hills. Short seasons.

Not a place for easy ranching.

But when your bluff is called, home finds you.

It found Grampa in 1960.

Reason and logic aren’t what kept us here.

Something deeper did.

This chunk of dirt has become the center of our family.

Sunrise over a field of purple wildflowers with trees in the background.
Display board titled 'Big Bluff Barb' with several strands of barbed wire arranged horizontally.

The Breakthrough

Even though Grampa did buy the ranch, that didn’t mean it thrived.

The first few decades on the ranch were conventional and ultimately not successful.

The early ‘80s brought us an existential crisis.

If things didn’t change, we weren’t going to make it.

Allan Savory changed everything.

My dad (Frank) heard Allan Savory say it: plants first, not animals.

That spark lit the next 40 years.

We didn’t get it right overnight.

It took decades of mistakes, sweat, and persistence to learn what the land was really asking of us.

Now 200,000+ chickens later, our “chicken scratch country” is living proof that the land can heal

WHO YOU'RE HEARING FROM

I’m Tyler.

I grew up here, left for college in LA chasing city lights.
The farther I went, the faster I wanted to come home.

Coming back wasn’t easy.

This “chicken scratch country” was a full-time job with a half-time income.

Mom asked the hard question: How was I going to make a living here?

For 25 years, I’ve been working on the answer.

Soil first. Birds second. Profit follows.

That led me here:

  • Pasture-raised, regenerative, organic chicken.

  • No corn. No soy.

  • Air-chilled. Flash-frozen.

  • IMHO The best (and only) in California.

Turns out, this is more than chicken.

It’s doing what we’re supposed to do - for our soil, our animals, and everyone this land touches - including you.

A man with a beard wearing a hat and a black jacket standing in a green field with farm equipment in the background.
A man with a beard and mustache wearing a hat and tan shirt holding a small, fluffy white chick in his hand inside a dimly lit barn or chicken coop.
People gathered at a market stall selling frozen, vacuum-packed beef, with a sign reading "Grand Feed Beef" and handwritten menus listing various cuts of beef.

The Chicken

Our neighbor called this “chicken scratch country” as an insult.
Turns out, he was accidentally right — this land needs chickens.

What Chickens Do
After decades of overgrazed cattle, the soil was worn thin. Chickens are nature’s fertilizer machine. They give back what cows took away.

How We Raise Them
But chickens don’t heal land unless you raise them the way they want to live:

  • On pasture, under sun and moon.

  • Scratching dust, chasing bugs, eating grass.

That’s why every bird raised here is:

  • Certified Regenerative

  • Certified Organic

  • Pasture-raised

  • No corn. No soy.

  • Air-chilled. Flash-frozen.

Why choose the hard way?

The truth is simple: the more we heal the land, the healthier the chickens — and the better they taste.

Soil first. Birds second. Follows.

The Best Chicken

For the Healthiest Land

From a “Big Bluff” in “Chicken Scratch Country

60 years of grit

Now the best chicken on your table

2 Whole Birds (4 meals/box) -Pasture Raised Organic Chicken
$134.58

The smallest step

is the beginning of the longest journey. But you get nowhere if you don’t start!

That’s what we were thinking when we put these 2 chickens in a box-  a starting point.

  • Convenience – No need to fill up your freezer – one in the fridge for this weekend and one the freezer for next. In two weeks or less, you will know (as dozens of others have learned) that our chicken is amazing.

  • Sample size –  think travel bottles vs Costco bottles. No fuss, no muss – just a couple of amazing chicken dinners.

  • Commitment –  This isn’t a big commitment but you are making one. You are taking a step towards the life you want. At first glance, it is silly to tie chicken to your life vision but it is a true connection. You want to be healthy, you want our environment to be better, you want teach your kids what real food tastes like, right? Our chicken is one step on that path. So order this sample, try our chicken, and when you love it then we’ll talk about the next step, ok?

4 meals comes from 2 whole birds each weighing around 3.5-4.5lbs.

Our chicken is the best you can buy. Get it, try it – and if you don’t like it for some reason?  Let me know – 100% money back guarantee. 

Two roasted chickens on a white platter surrounded by side dishes including a bowl of baked beans, a bowl of biscuits, and a green salad, set on a wooden table outdoors.
Raw whole chicken on a cutting board garnished with fresh rosemary and lemon, with kitchen knives hanging in the background.